Perceived effects of offensive advertisement to the brand image of alcoholic beverages among millennial consumers in selected barangays of Rosario, Cavite / (Record no. 4647)

MARC details
000 -LEADER
fixed length control field 01457nam a22003017a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260123021938.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260123b ||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Language of cataloging English.
Transcribing agency CvSU-CCAT Campus Library.
Description conventions rda.
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number UM HD 9310.A2
Item number E97 2023
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Euperio, Elizabeth Claire R., author.
9 (RLIN) 18371
245 ## - TITLE STATEMENT
Title Perceived effects of offensive advertisement to the brand image of alcoholic beverages among millennial consumers in selected barangays of Rosario, Cavite /
Statement of responsibility, etc. Elizabeth Claire R. Euperio, Jennielyn R. Nario, Giezelle A. Vargas.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Rosario, Cavite :
Name of publisher, distributor, etc. Cavite State University-CCAT Campus,
Date of publication, distribution, etc. 2023.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 114 leaves :
Other physical details illustrations ;
Dimensions 28 cm
500 ## - GENERAL NOTE
General note Undergraduate Thesis (BSBM) -- Cavite State University-CCAT Campus, 2023.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and appendices.
546 ## - LANGUAGE NOTE
Language note In English text
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Alcoholic beverage industry -- Philippines.
9 (RLIN) 18372
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Alcoholic beverages -- Advertising -- Philippines.
9 (RLIN) 18373
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing).
9 (RLIN) 1507
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Millennial -- Attitudes -- Philippines.
9 (RLIN) 18374
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nario, Jennielyn R., author.
9 (RLIN) 18375
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Vargas, Giezelle A., author.
9 (RLIN) 18376
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ambas, Arman M., adviser.
9 (RLIN) 6624
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Perez, Richard P., technical critic.
9 (RLIN) 6693
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Thesis/Manuscripts/Dissertations
Classification part HD 9310.A2 E97 2023
Call number prefix UM
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Coded location qualifier Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Thesis/Manuscript/Dissertation Cavite State University - CCAT Campus Cavite State University - CCAT Campus TH 09/24/2025 UM   UM HD 9310.A2 E97 2023 T0005471 01/23/2026 1 01/23/2026 Thesis/Manuscripts/Dissertations