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Strategic management and business policy. Concepts / Thomas L. Wheelen, J. David Hunger.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2006.Edition: Tenth editionDescription: 1 volume (various pagings) : illustrations (some color) ; 26 cmISBN:
  • 9780131494619
Subject(s): DDC classification:
  • 658.4,012 W56s 2006 20
LOC classification:
  • CIR HD 30.28 W44 2006
Contents:
Basic concepts in strategic management Corporate governance Ethics and social responsibility in strategic management Environmental scanning and industry analysis Internal scanning: organizational analysis Strategy formulation: situation analysis and business strategy Strategy formulation: corporate strategy Strategy formulation: functional strategy and strategic choice Strategy implementation: organizing for action Strategy implementation: staffing and directing Evaluation and control Strategic issues in managing technology and innovation Strategic issues in entrepreneurial ventures and small businesses Strategic issues in not-for-projit organizations Suggestions for case analysis
Summary: This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
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Book Cavite State University - CCAT Campus Book GCS CIR HD 30.28 W44 2006 (Browse shelf(Opens below)) 1 Available R0010222

Includes bibliography and index.

Basic concepts in strategic management
Corporate governance
Ethics and social responsibility in strategic management
Environmental scanning and industry analysis
Internal scanning: organizational analysis
Strategy formulation: situation analysis and business strategy
Strategy formulation: corporate strategy
Strategy formulation: functional strategy and strategic choice
Strategy implementation: organizing for action
Strategy implementation: staffing and directing
Evaluation and control
Strategic issues in managing technology and innovation
Strategic issues in entrepreneurial ventures and small businesses
Strategic issues in not-for-projit organizations
Suggestions for case analysis

This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.

In English text.

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