Strategic management and business policy. Concepts /
Wheelen, Thomas L., author.
Strategic management and business policy. Concepts / Thomas L. Wheelen, J. David Hunger. - Tenth edition. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2006. - 1 volume (various pagings) : illustrations (some color) ; 26 cm
Includes bibliography and index.
Basic concepts in strategic management
Corporate governance
Ethics and social responsibility in strategic management
Environmental scanning and industry analysis
Internal scanning: organizational analysis
Strategy formulation: situation analysis and business strategy
Strategy formulation: corporate strategy
Strategy formulation: functional strategy and strategic choice
Strategy implementation: organizing for action
Strategy implementation: staffing and directing
Evaluation and control
Strategic issues in managing technology and innovation
Strategic issues in entrepreneurial ventures and small businesses
Strategic issues in not-for-projit organizations
Suggestions for case analysis
This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
In English text.
9780131494619
Strategic planning.
Strategic management.
Strategic planning --Case studies.
CIR HD 30.28 / W44 2006
658.4,012 / W56s 2006
Strategic management and business policy. Concepts / Thomas L. Wheelen, J. David Hunger. - Tenth edition. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2006. - 1 volume (various pagings) : illustrations (some color) ; 26 cm
Includes bibliography and index.
Basic concepts in strategic management
Corporate governance
Ethics and social responsibility in strategic management
Environmental scanning and industry analysis
Internal scanning: organizational analysis
Strategy formulation: situation analysis and business strategy
Strategy formulation: corporate strategy
Strategy formulation: functional strategy and strategic choice
Strategy implementation: organizing for action
Strategy implementation: staffing and directing
Evaluation and control
Strategic issues in managing technology and innovation
Strategic issues in entrepreneurial ventures and small businesses
Strategic issues in not-for-projit organizations
Suggestions for case analysis
This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
In English text.
9780131494619
Strategic planning.
Strategic management.
Strategic planning --Case studies.
CIR HD 30.28 / W44 2006
658.4,012 / W56s 2006