Strategic management for business and accountancy / Don M. Magpantay and Engr. Augusto R. Matias.
Material type:
TextLanguage: English. Publisher: Sta. Cruz, Manila : Edric Publishing House, c2022Description: 112 pages : illustrations ; 25 cmISBN: 9786214780129Subject(s): Strategic planning | Business planning | ManagementLOC classification: F HD 30.28 | M34 2022| Item type | Current location | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
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Book
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Cavite State University - CCAT Campus | Book | F | F HD 30.28 M34 2022 (Browse shelf) | c.1 | Available | R0013208 | |
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Book
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Cavite State University - CCAT Campus | Book | F | F HD 30.28 M34 2022 (Browse shelf) | c.2 | Available | R0013209 |
Includes bibliographical references.
Chapter 1 : The nature of strategic management
Chapter 2 : The business vision and mission
Chapter 3 : Analyzing a company's external environment
Chapter 4 : Analyzing a company's resources and competitive position
Chapter 5 : Strategies in action
Chapter 6 : Strategy analysis and choice
Chapter 7 : Implementing strategies : management and operations issues
Chapter 8 : Implementing strategies : marketing, finance/accounting R&D and MIS issues
Chapter 9 : Writing a strategic plan
References
13208 c.1; 13209 c.2
In English text.
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