000 -LEADER |
fixed length control field |
02650nam a22003257a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240305024351.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
240302b ||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Language of cataloging |
English. |
Transcribing agency |
CvSU-CCAT Campus Library. |
Description conventions |
rda. |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
UM HF 5415.13 |
Item number |
P47 2006 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Perea, Jazel Mae M., author. |
9 (RLIN) |
8830 |
245 ## - TITLE STATEMENT |
Title |
Marketing strategy of Jaro Development Corp. (JDC) Imus, Cavite SY 2005-2006 / |
Statement of responsibility, etc. |
Jazel Mae M. Perea, Ellengrace B. Pabilona, and Mario Loumer P. Gueco. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Rosario, Cavite : |
Name of publisher, distributor, etc. |
Cavite State University-CCAT Campus, |
Date of publication, distribution, etc. |
2006 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xi, 53 leaves : |
Other physical details |
illustrations ; |
Dimensions |
28 cm |
500 ## - GENERAL NOTE |
General note |
A Case Study (BSBM)--Cavite State University-CCAT Campus, 2006. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and appendices. |
520 ## - SUMMARY, ETC. |
Thesis Abstract |
<a href="The study was conducted at the Jaro Development Corporation at Imus, Cavite to determine the marketing strategies of the firm covering the period from September 2005 to January 2006.<br/><br/>The main objective of the study was to apply the knowledge and skill gained in Business Management to practical and useful experience in the field.<br/><br/>Specific objectives are:<br/>1. To know the company profile including the history and the organizational structure.<br/>2. Determine the marketing strategies of JDC which involve place, product, price and promotion.<br/>3. Analyze the problems encountered and determine the future plan of JDC.<br/><br/>The scope and limitation of the study focuses on the marketing policies, practices and strategies, problems encountered and solutions undertaken as well as the SWOT analysis and future plans of JDC.<br/><br/>Primary data were collected through personal interviews and observation, Secondary data were gathered from the records and file of the company and internet to gain additional information.<br/><br/>Descriptive analysis was used in the study. The research was made to describe marketing problems, to ascertain information as high quality of product and services and marketing strategies of Jaro Development Corp. and some other data with regards to the firm.">The study was conducted at the Jaro Development Corporation at Imus, Cavite to determine the marketing strategies of the firm covering the period from September 2005 to January 2006.<br/><br/>The main objective of the study was to apply the knowledge and skill gained in Business Management to practical and useful experience in the field.<br/><br/>Specific objectives are:<br/>1. To know the company profile including the history and the organizational structure.<br/>2. Determine the marketing strategies of JDC which involve place, product, price and promotion.<br/>3. Analyze the problems encountered and determine the future plan of JDC.<br/><br/>The scope and limitation of the study focuses on the marketing policies, practices and strategies, problems encountered and solutions undertaken as well as the SWOT analysis and future plans of JDC.<br/><br/>Primary data were collected through personal interviews and observation, Secondary data were gathered from the records and file of the company and internet to gain additional information.<br/><br/>Descriptive analysis was used in the study. The research was made to describe marketing problems, to ascertain information as high quality of product and services and marketing strategies of Jaro Development Corp. and some other data with regards to the firm.</a> |
546 ## - LANGUAGE NOTE |
Language note |
In English text. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing -- Management |
9 (RLIN) |
8784 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Jaro Development Corporation -- Marketing |
9 (RLIN) |
8831 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Retail trade. |
9 (RLIN) |
1564 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Pabilona, Ellengrace B., author. |
9 (RLIN) |
8832 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gueco, Mario Loumer P., author. |
9 (RLIN) |
8833 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Berbie, Lucila C., adviser. |
9 (RLIN) |
8788 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Dulce, Nora A., member. |
9 (RLIN) |
8834 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Rodriguez, Elizabeth A., member. |
9 (RLIN) |
8809 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Venture, Elizabeth A., chairman. |
9 (RLIN) |
8835 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Thesis/Manuscripts/Dissertations |
Classification part |
HF 5415.13 P47 2006 |
Call number prefix |
UM |