Strategic management and business policy. Concepts / Thomas L. Wheelen, J. David Hunger.
Material type:
TextPublication details: Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2006.Edition: Tenth editionDescription: 1 volume (various pagings) : illustrations (some color) ; 26 cmISBN: - 9780131494619
- 658.4,012 W56s 2006 20
- CIR HD 30.28 W44 2006
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Cavite State University - CCAT Campus | Book | GCS | CIR HD 30.28 W44 2006 (Browse shelf(Opens below)) | 1 | Available | R0010222 |
Includes bibliography and index.
Basic concepts in strategic management
Corporate governance
Ethics and social responsibility in strategic management
Environmental scanning and industry analysis
Internal scanning: organizational analysis
Strategy formulation: situation analysis and business strategy
Strategy formulation: corporate strategy
Strategy formulation: functional strategy and strategic choice
Strategy implementation: organizing for action
Strategy implementation: staffing and directing
Evaluation and control
Strategic issues in managing technology and innovation
Strategic issues in entrepreneurial ventures and small businesses
Strategic issues in not-for-projit organizations
Suggestions for case analysis
This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
In English text.
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