An analysis of consumers' purchase decision for sports apparel using Facebook marketplace among Gen Z in Rosario, Cavite /
Joy Jasmine H. Callejo, Sherilyn G. Destreza, Ferlyn Joy I. Galindez.
- Rosario, Cavite : Cavite State University-CCAT Campus, 2023.
- ii, 95 leaves : illustrations ; 28 cm
Undergraduate Thesis (BSBA) -- Cavite State University-CCAT Campus, 2023.
Includes bibliographical references and appendices.
In English text
Electronic commerce Consumer behavior Social media -- Economic aspects Clothing and dress -- Marketing Rosario (Cavite, Philippines)