Celorico, Merry M., author.

Understanding brand strategies of micro and small enterprises toward green products in selected towns of Cavite / Merry M. Celorico, Marites O. Miguel, Ma. Mika S. Saraza. - Rosario, Cavite : Cavite State University-CCAT Campus, 2023. - ii, 76 leaves : illustrations ; 28 cm

Undergraduate Thesis (BSBA) -- Cavite State University-CCAT Campus, 2023.

Includes bibliographical references.


In English text.


Brand management
Marketing of small enterprises
Green products -- Marketing
Cavite (Philippines) -- Commerce

UM HF 5415.1225 / C45 2023