Dela Cruz, Jenny Rose E., author. <br/><br/>
Crafting complimentary marketing strategies : utilizing consumer-determinant paradigm / 
Jenny Rose E. Dela Cruz, Hannah L. Dela Roca, Jaycel C. Sosa. 
 - Rosario, Cavite :  Cavite State University-CCAT Campus,  2024. 
 - ii, 83 leaves :  illustrations ;  28 cm 
<br/><br/> Undergraduate Thesis (BSBA) -- Cavite State University-CCAT Campus, 2024. 
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>In English text. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce<br/>Consumer behavior<br/>Online shopping<br/>Internet marketing <br/>Purchase intention<br/>Cavite (Philippines) -- Commerce 
<br/><br/><label>LC Class. No.: </label>UM HF 5415.1265  / D45 2024