TY - BOOK AU - Cruz, Nickaella Prance M., author. AU - Marquez, Dave M., author. AU - Perez, Camille Joy M., author. AU - Villa, John Leo-vy P., adviser. AU - Gonzales, Mary Grace E., technical critic. TI - A focus on the factors of purchase decision among coffee-based beverage customers in Cavite AV - UM HF 5415.33.P5 C78 2022 PY - 2022/// CY - Rosario, Cavite PB - Cavite State University-CCAT Campus KW - Consumer behavior -- Philippines -- Cavite KW - Coffee -- Marketing -- Philippines KW - Purchase decisions -- Factors -- Philippines N1 - Undergraduate Thesis (BSHM)--Cavite State University-CCAT Campus, 2022; Includes bibliographical references ER -