Factors influencing the purchasing intention of online gamers in the 1st district of Cavite towards in-game items /
Edrick Dave C. Belmonte, Daisy Diane R. Fortuno, Lyka Q. Rodelas.
- Rosario, Cavite : Cavite State University-CCAT Campus, 2023.
- xi, 91 leaves : illustrations ; 28 cm
An Undergraduate Thesis (BSBA)--Cavite State University-CCAT Campus, 2023.
Includes bibliographical references and appendices.
In English text
Online games -- Economic aspects Video games -- Marketing Consumer behavior Digital goods -- Purchasing Gamers -- Attitudes Cavite (Philippines) -- Social conditions