<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01512nam a22003137a 4500</leader>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20260122202747.0</controlfield>
  <controlfield tag="008">260122b           ||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="b">English.</subfield>
    <subfield code="c">CvSU-CCAT Campus Library.</subfield>
    <subfield code="e">rda.</subfield>
  </datafield>
  <datafield tag="050" ind1=" " ind2=" ">
    <subfield code="a">UM HF 5415.32</subfield>
    <subfield code="b">B37 2023</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Barbon, Gee Anne L., author.</subfield>
    <subfield code="9">18225</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Customers' purchase intention of young professionals in selected aeras of Cavite towards prepaid internet services of Dito Telecommunication /</subfield>
    <subfield code="c">Gee Anne L. Barbon, Bethy May B. Garcia, Daniel F. Pulga.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Rosario, Cavite :</subfield>
    <subfield code="b">Cavite State University-CCAT Campus,</subfield>
    <subfield code="c">2023.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xii, 109 leaves :</subfield>
    <subfield code="b">illustrations ;</subfield>
    <subfield code="c">28 cm</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Undergraduate Thesis (BSBM) -- Cavite State University-CCAT Campus, 2023.</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and appendices.</subfield>
  </datafield>
  <datafield tag="546" ind1=" " ind2=" ">
    <subfield code="a">In English text</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Consumer behavior -- Philippines -- Cavite.</subfield>
    <subfield code="9">18061</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Purchase intentions -- Philippines -- Cavite.</subfield>
    <subfield code="9">18171</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Prepaid services -- Marketing -- Philippines.</subfield>
    <subfield code="9">18226</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Internet service providers -- Philippines.</subfield>
    <subfield code="9">18227</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">DITO Telecommunity (Firm) -- Marketing.</subfield>
    <subfield code="9">18228</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Garcia, Bethy May B., author.</subfield>
    <subfield code="9">18229</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Pulga, Daniel F., author.</subfield>
    <subfield code="9">18230</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Perez, Richard P., adviser.</subfield>
    <subfield code="9">6637</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Villa, John Leo-vy P., technical critic.</subfield>
    <subfield code="9">9055</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">T/M/D</subfield>
    <subfield code="h">HF 5415.32 B37 2023</subfield>
    <subfield code="k">UM</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">4615</subfield>
    <subfield code="d">4615</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">UM</subfield>
    <subfield code="a">CCATLIB</subfield>
    <subfield code="b">CCATLIB</subfield>
    <subfield code="c">TH</subfield>
    <subfield code="d">2025-09-24</subfield>
    <subfield code="f">UM</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">UM HF 5415.32 B37 2023</subfield>
    <subfield code="p">T0005461</subfield>
    <subfield code="r">2026-01-22 00:00:00</subfield>
    <subfield code="t">1</subfield>
    <subfield code="w">2026-01-22</subfield>
    <subfield code="y">T/M/D</subfield>
  </datafield>
</record>
