TY  - BOOK
AU  - Mariano, Norma Dy Lopez, author.
TI  - International business and trade
SN  - 9786210443769
AV  - F HD 62.4 M37 2023
PY  - 2023///
CY  - Manila
PB  - Rex Book Store
KW  - International business enterprises
KW  - Management
KW  - International trade
N1  - Includes bibliographical references and index; Chapter 1 : Evolution of international trade 
Chapter 2 : Classical country-based theories of international trade
Chapter 3 : Modern firm-based theories of international trade 
Chapter 4 : Other theories of international trade
Chapter 5 : International business and trade : an overview 
Chapter 6 : Nature and scope of international marketing
Chapter 7 : Global entrepreneurship and intrapreneurship
Chapter 8 : Ethics and international business and trade
Chapter 9 : Multicultural marketing
Chapter 10 : International monetary and financial system
ER  -