The persuasive effect of electronic word of mouth on the buying decision of millennials toward e-commerce products / Trixie M. Descalso, Sunshine C. Payac, Angel B. Venida.
Material type:
TextPublication details: Rosario, Cavite : Cavite State University-CCAT Campus, 2023.Description: xi, 116 leaves : illustrations ; 28 cmSubject(s): LOC classification: - UM HF 5415.1265 D47 2023
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Cavite State University - CCAT Campus | Thesis/Manuscript/Dissertation | TH | UM HF 5415.1265 D47 2023 (Browse shelf(Opens below)) | 1 | Available | T0005670 |
Undergraduate Thesis (BSBA)--Cavite State University-CCAT Campus, 2023.
Includes bibliographical references and appendices.
In English text
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