An analysis of consumers' purchase decision for sports apparel using Facebook marketplace among Gen Z in Rosario, Cavite /

Callejo, Joy Jasmine H., author.

An analysis of consumers' purchase decision for sports apparel using Facebook marketplace among Gen Z in Rosario, Cavite / Joy Jasmine H. Callejo, Sherilyn G. Destreza, Ferlyn Joy I. Galindez. - Rosario, Cavite : Cavite State University-CCAT Campus, 2023. - ii, 95 leaves : illustrations ; 28 cm

Undergraduate Thesis (BSBA) -- Cavite State University-CCAT Campus, 2023.

Includes bibliographical references and appendices.


In English text


Electronic commerce
Consumer behavior
Social media -- Economic aspects
Clothing and dress -- Marketing
Rosario (Cavite, Philippines)

UM HF 5548.32 / C35 2023