Evaluating client retention strategies of health and fitness enterprises in selected areas of Cavite /

Doria, Jonathan T., author.

Evaluating client retention strategies of health and fitness enterprises in selected areas of Cavite / Jonathan T. Doria, Riv Ailen F. Pangilinan, Mhea S. Villatura. - Rosario, Cavite : Cavite State University-CCAT Campus, 2023. - ii, 74 leaves : illustrations ; 28 cm

Undergraduate Thesis (BSBA) -- Cavite State University-CCAT Campus, 2023.

Includes bibliographical references.


In English text.


Customer retention
Customer relations
Health clubs -- Management
Fitness centers -- Marketing
Cavite (Philippines) -- Commerce
Service Marketing

UM HF 5415 / D67 2023