International business and trade /
Mariano, Norma Dy Lopez, author.
International business and trade / Norma Dy Lopez-Mariano. - Manila : Rex Book Store, c2023. - ix, 398 pages : illustrations ; 25 cm
Includes bibliographical references and index.
Chapter 1 : Evolution of international trade
Chapter 2 : Classical country-based theories of international trade
Chapter 3 : Modern firm-based theories of international trade
Chapter 4 : Other theories of international trade
Chapter 5 : International business and trade : an overview
Chapter 6 : Nature and scope of international marketing
Chapter 7 : Global entrepreneurship and intrapreneurship
Chapter 8 : Ethics and international business and trade
Chapter 9 : Multicultural marketing
Chapter 10 : International monetary and financial system
In English text.
9786210443769
International business enterprises--Management.
International trade.
F HD 62.4 / M37 2023
International business and trade / Norma Dy Lopez-Mariano. - Manila : Rex Book Store, c2023. - ix, 398 pages : illustrations ; 25 cm
Includes bibliographical references and index.
Chapter 1 : Evolution of international trade
Chapter 2 : Classical country-based theories of international trade
Chapter 3 : Modern firm-based theories of international trade
Chapter 4 : Other theories of international trade
Chapter 5 : International business and trade : an overview
Chapter 6 : Nature and scope of international marketing
Chapter 7 : Global entrepreneurship and intrapreneurship
Chapter 8 : Ethics and international business and trade
Chapter 9 : Multicultural marketing
Chapter 10 : International monetary and financial system
In English text.
9786210443769
International business enterprises--Management.
International trade.
F HD 62.4 / M37 2023