| 000 | 00963nam a22002537a 4500 | ||
|---|---|---|---|
| 005 | 20260117033609.0 | ||
| 008 | 260117b ||||| |||| 00| 0 eng d | ||
| 020 | _a053455783X | ||
| 040 |
_aCvSU-CCAT Campus Library. _cCvSU-CCAT Campus Library. _erda. |
||
| 041 | _aEnglish. | ||
| 050 |
_aCIR HF 5825 _bJ49 2000 |
||
| 100 |
_aJewler, A. Jerome, author. _917956 |
||
| 245 |
_aCreative strategy in advertising / _cA. Jerom Jewler, Bonnie L. Drewniany. |
||
| 250 | _aSeventh edition | ||
| 260 |
_aAustralia : _bWadsworth Thomson Learning, _cc2000. |
||
| 300 |
_a312 pages : _billustrations ; _c23 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 541 | _e9501 | ||
| 546 | _aIn English text. | ||
| 650 |
_aAdvertising copy. _917890 |
||
| 650 |
_aAdvertising layout and typography. _917957 |
||
| 700 |
_aDrewniany, Bonnie L., author. _917958 |
||
| 942 |
_2lcc _cBK _eSeventh edition _hHF 5825 J49 2000 _kCIR |
||
| 999 |
_c4559 _d4559 |
||