000 | 03354nam a22003137a 4500 | ||
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003 | OSt | ||
005 | 20240413025657.0 | ||
008 | 240413b ||||| |||| 00| 0 eng d | ||
040 |
_bEnglish. _cCvSU-CCAT Campus Library. _erda. |
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050 |
_aUM HF 5415.5 _bCu83 2016 |
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100 |
_aCuevas, Mheljorie S., author. _910699 |
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245 |
_aLevel of customer satisfaction on the services offered by money transfer businesses in Rosario, Cavite / _cMheljorie S. Cuevas, Alvin T. Morales, and Mary Ann A. Dumagat. |
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260 |
_aRosario, Cavite : _bCavite State University-CCAT Campus, _c2016. |
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300 |
_aix, 49 leaves : _billustrations ; _c28 cm |
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500 | _aA Marketing Research (BSBM)--Cavite State University-CCAT Campus, 2016. | ||
504 | _aIncludes bibliographical references and appendices. | ||
520 | _aLevel of Customer Satisfaction on the Services Offered by Money Transfer Businesses in Rosario, Cavite. An Undergraduate Thesis Bachelor of Science in Business Management major in Marketing Management. Cavite State University-Rosario Rosario,Cavite April 2016: Adviser: Ms. Juvie Joy Abad. The marketing research entitled "Level of Customer Satisfaction Services Offered by Money Transfer businesses in Rosario, Cavite". The main objective of the study is to determine the level of customer satisfaction on other services of money transfer businesses, specifically the study aimed to; Identify the different money transfer business in Rosario, Cavite, Determine the demographic profile of the customer of money transfer businesses, Determine the level of customer satisfaction that uses money transfer and Identify other services of money transfer business in Rosario, Cavite. The researchers used the descriptive research that answers the question what, where, when, who and how. The respondents were the customers of money transfer businesses in Rosario, Cavite. The survey questionnaire for the customer of money transfer was divided into 3 parts: Personal Information that consists of the name, age, sex, and occupation, second is the Screening segment which is composed set of questions about the services offered by money transfer, third is the Likert Scale in terms of their quality service, customer service and location. After conducting the interview and the survey the researchers tabulated and interpreted the data gathered. The researchers started their study from November 2015 up to January 2016 at Rosario, Cavite. Based on the data gathered, researchers found out that the most of the respondent were satisfied to the services offered because of the efficiency and effectiveness of their services. Most of the respondents believed that efficient, reliable, and convenient service were the most important to attract and gain a strong relationship with their customer. | ||
546 | _aIn English text. | ||
650 |
_aCustomer satisfaction. _99093 |
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650 |
_aCustomer services. _9951 |
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650 |
_aBanks and banking. _910700 |
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_aElectronic funds transfers. _910701 |
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_aMorales, Alvin T., author. _910702 |
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_aUmagat, Mary Ann A., author. _910703 |
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_aAbad, Juvie Joy B., adviser. _910457 |
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_aRodriguez, Elizabeth A., technical critic. _910202 |
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_2lcc _cT/M/D _hHF 5415.5 Cu83 2016 _kUM |
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_c3043 _d3043 |