000 02265nam a22003017a 4500
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020 _a9780357033845
040 _bEnglish.
_cCvSU-CCAT Campus Library.
_erda.
050 _aHD 30.28
_bH55 2020
100 _aHill, Charles W.L., author.
_94280
245 _aStrategic management :
_ban integrated approach /
_cCharles W.L. Hill, Melissa A. Schilling, and Gareth R. Jones.
250 _aThirteenth edition.
260 _aBoston, Massachusetts :
_bCengage Learning,
_cc2020.
300 _axxiv, 736 pages :
_billustrations ;
_c28 cm
504 _aIncludes bibliographical references and index.
505 _aPart I: INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis. 2. External Analysis: The Identification of Opportunities and Threats. Part II: THE NATURE OF COMPETITIVE ADVANTAGE. 3. Internal Analysis: Resources and Competitive Advantage 4. Building Competitive Advantage Through Functional-Level Strategy. Part III: STRATEGIES. 5. Building Competitive Advantage Through Business-Level Strategy. 6. Business-Level Strategy and the Industry Environment. 7. Strategy and Technology. 8. Strategy in the Global Environment. 9. Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing. 10. Corporate-Level Strategy: Related and Unrelated Diversification. Part IV: IMPLEMENTING STRATEGY. 11. Corporate Governance, Social Responsibility and Ethics. 12. Implementing Strategy through Organization. Part V: Cases in Strategic Management A. Analyzing a Case Study and Writing a Case Study Analysis B. 31 Cases – Expertly written by the authors, this section includes 11 short cases and 20 long cases, covering a wide range of industries, companies and topics.
546 _aIn English text.
650 _aStrategic management.
_91440
650 _aStrategic planning.
_9292
650 _aBusiness planning.
_9154
650 _aManagement.
_9130
700 _aSchilling, Melissa A., author.
_94281
700 _aJones, Gareth R., author.
_94282
942 _2lcc
_cBK
_hHD 30.28 H55 2020
_kCIR
999 _c1397
_d1397