000			02066nam a22002657a 4500
003			OSt
005			20210428032617.0
008			201209b ||||| |||| 00| 0 eng d
020			_a978-1-47399-801-8 (paperback)
040			_bEnglish. _cCvSU-CCAT CAmpus Library _erda.
050			_aHD60 _bL68 2018
100			_aLeventhal, Debbie Haski, author. _9290
245			_aStrategic corporate social responsibility : _btools & theories for responsible management / _cDebbie Haski-Leventhal ; foreword by David Cooperrider.
260			_aLondon : _bSAGE, _cc2018.
300			_axxx, 377 pages : _billustrations ; _c24 cm
504			_aIncludes bibliographical references and index.
505			_aPart 1 - CSR though Part 2 - CSR approaches and implementation Part 3 - CSR measurement and communication
520			_aWith the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical. Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world. The book is split into three parts; the first part provides the theoretical background of CSR, the second part examines various CSR approaches and how they can be implemented, and the third part discusses measuring and communicating CSR. Each chapter contains questions for reflection & discussion, exercises, and case studies from globally recognised brands such as Ben & Jerry's, Nestle, Marks & Spencer, TOMS Shoes, LEGO, Coca-Cola and McDonald's.
546			_aIn English text.
650			_aSocial responsibility of business. _9291
650			_aStrategic planning. _9292
700			_aCooperrider, David. _92957
942			_cBK _hHD 60 L68 2018 _2lcc _kCIR
999			_c128 _d128