Oyangurin, Michell D., author.

Nature's Egg "Retailer and Dealer" / Michell D. Oyangurin, Mylene A. Perea, and Elaine B. Santos. - Rosario, Cavite : Cavite State University-CCAT Campus, 2018. - xii, 37 leaves : illustrations ; 28 cm

An Undergraduate Enterprise Development Project (BSBM) -- Cavite State University-CCAT Campus, 2018.

Includes bibliographical references and appendices.

OYANGURIN, MICHELLE D., PEREA, MYLENE A. AND SANTOS, ELAINE B. - Nature's Egg. An Entrepreneurial Development Project. Bachelor of Science in Business Management major in Marketing Management. Cavite State University - Rosario Campus, Rosario, Cavite June 2018. Adviser Arlen S. Amigo

The project was named "Nature's Egg" It is an enterprise that offers a different kinds of egg fresh egg, salted egg, quail egg, balut penoy sabaw and penoy тую This business was managed by Michelle D. Oyangurin, Mylene A. Perea and Elaine B Santos. The business was engaged in the production and marketing of Nature's Egg with the capital of Php 30,00.00 equally shouldered by the three proponents. The main objectives were to experience how to sell eggs on a retail and wholesale base, determine which kind of egg is the most in-demand to allot bigger capital, determine the profitability and identify the usual problems encounter on this kind of a business and the possible solutions.

One of the problems encountered by the proponents are Fresh Eggs have a short lifespan. It gets easily rotten especially if the weather is hot. Its shelf life is very sensitive. Sometimes we just find out cracked eggshells are wormed. It took time for us to get regular customers because most of them have already suppliers. We have to be extra careful in the delivery of the product to our customers because it is very sensitive (easily broken). Over supply of products so it's hard for them to sell and stored for long time

The proponents decided to sacrifice for the success of their business. Unpleasant odor, because of stored in rotten egg and trashes beside of their store has a problem. But then they always maintain the cleanliness of their area. For the security of the store the proponents always secure the safety before and after the store hours. They always remember that customers are the most important when it comes in business.

The proponents also learned that dealing with the customers is not like dealing with friend maximum tolerance and patience is needed.


In English text.


Egg trade.
Chicken egg -- Business strategy.
Marketing.
Profitability.
Wholesaler and retailer.

UM HD 9284 / Oy93 2018

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