TY  - BOOK
AU  - Wheelen, Thomas L., author.
AU  - Hunger, J. David, author.
TI  - Strategic management and business policy. Concepts
SN  - 9780131494619
AV  - CIR HD 30.28 W44 2006
U1  - 658.4,012 20
PY  - 2006///
CY  - Upper Saddle River, New Jersey : 
PB  - Pearson/Prentice Hall
KW  - Strategic planning.
KW  - Strategic management
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliography and index.; Basic concepts in strategic management
Corporate governance
Ethics and social responsibility in strategic management
Environmental scanning and industry analysis
Internal scanning: organizational analysis
Strategy formulation: situation analysis and business strategy
Strategy formulation: corporate strategy
Strategy formulation: functional strategy and strategic choice
Strategy implementation: organizing for action
Strategy implementation: staffing and directing
Evaluation and control
Strategic issues in managing technology and innovation
Strategic issues in entrepreneurial ventures and small businesses
Strategic issues in not-for-projit organizations
Suggestions for case analysis
N2  - This book contains the latest research and examples of well-known and not-so-well-known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs
ER  -