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Menu design and revenue management / Chester Dave G. Arenas.

By: Arenas, Chester Dave G., author Material type: Text

TextLanguage: English. Publisher: Sta. Cruz, Manila : Edric Publishing House, c2022Description: 80 pages : illustrations ; 25 cmISBN: 9786218179905Subject(s): Menus | Revenue managementLOC classification: F TX 911.3.M45 | A74 2022

Contents:

Chapter 1 : Introduction to menu Chapter 2 : Menu planning Chapter 3 : The elements and mechanics of menu design Chapter 4 : Menu pricing Chapter 5 : Introduction to revenue management Chapter 6 : Market segmentation and targeting Chapter 7 : Revenue management key performance indicators (KPIs) Bibliography

List(s) this item appears in: Newly Acquired Books (Purchased) March 13, 2023

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Item type	Current location	Collection	Shelving location	Call number	Copy number	Status	Barcode
Book	Cavite State University - CCAT Campus	Book	F	F TX 911.3.M45 A74 2022 (Browse shelf)	c.1	Available	R0013213
Book	Cavite State University - CCAT Campus	Book	F	F TX 911.3.M45 A74 2022 (Browse shelf)	c.2	Available	R0013214
Book	Cavite State University - CCAT Campus	Book	F	F TX 911.3.M45 A74 2022 (Browse shelf)	c.3	Available	R0013215
Book	Cavite State University - CCAT Campus	Book	F	F TX 911.3.M45 A74 2022 (Browse shelf)	c.4	Available	R0013216

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Includes bibliography.

Chapter 1 : Introduction to menu
Chapter 2 : Menu planning
Chapter 3 : The elements and mechanics of menu design
Chapter 4 : Menu pricing
Chapter 5 : Introduction to revenue management
Chapter 6 : Market segmentation and targeting
Chapter 7 : Revenue management key performance indicators (KPIs)
Bibliography

13213 c.1; 13214 c.2; 13215 c.3; 13216 c.4

In English text.

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