Kiddle Landia Apparel Shop : an enterprise development project / Mark Jayson C. Dela Cruz, Regina B. Fabregas, and Jessica Chris S. Hanaban.
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Cavite State University - CCAT Campus | Thesis/Manuscript/Dissertation | TH | UM TT 640 D45 2019 (Browse shelf) | 1 | Available | T0005018 |
An Enterprise Development Project (BSBM) Major in Marketing Management -- Cavite State University-CCAT Campus, 2019.
Includes bibliographical references and appendices.
DELA CRUZ, MARK JAYSON C., FABREGAS, REGINA B., and HANABAN,
JESSICA CHRIS S. "KIDDIE LANDIA APPAREL SHOP": An Enterprise
Development Project. Bachelor of Science in Business Management, Major in
Marketing Management Cavite State University CCAT Campus, Rosario, Cavite. May
2019. Adviser: Dr. Elizabeth R. Dumlao. Technical Critic: Mr. Arman M. Ambas.
The business was named "Kiddie Landia Apparel Shop" by the entrepreneur. It is a
retail type of business that has been managed by three entrepreneur namely Mark Jayson
Dela Cruz, Jessica Chris Hanaban and Regina Fabregas. The proponents were responsible
to manage their business day to day from Monday to Saturday operation from 9:00 am to
6:00 pm. The proponents decided to build their stall located in front of TNCHS gate 1
Daang Amaya III Tanza, Cavite. The proponents targeted the students, kids, parents and
people who pass through store. The daily needs and who took organized and monitoring
the materials needed to secured the output and quality standard and care for their stocks is
responsible by the production in charge. The financial in charge was responsible in
financial aspect and responsible for keeping and managing an accurate records and
receipt for daily transaction. The responsible of marketing in charge is resolve the
complication to avoid misunderstanding and responsible to their sales.
The said business offers a variety of clothes such as dress, shirts, shorts, jacket,
pajama, sando, bags, shoes, sandals, socks and accessories with good quality at the right
possible cost. They also have an additional product offering for the teens since the
location of the said project was located near at High School.
It is normal for the starting entrepreneur to encounter some problems before and
during business operation such as finding good location and capital; think of appropriate
strategy to reach out their target market; the environment of their store, capability of their
target market to purchase; and failures in time management that lead to conflict or
misunderstanding in each proponents.
The proponents started an initial capital amounting to P 30 000.00. The statement
of comprehensive income of the business for 50 days of operation ended in April 3, 2019
indicating a total sales of P 16,375.00.
In English text.
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