Cavite State University - CCAT Campus - Library catalog › Details for: Business research methods /

Normal view MARC view ISBD view

Business research methods / Pamela S. Schindler.

By: Schindler, Pamela S., author Material type: Text

TextPublisher: New York, NY : McGraw-Hill/Irwin, c2019Edition: Thirteenth edition; International student editionDescription: 608 pages : illustrations ; 31 cmISBN: 978-1-260-09186-1Subject(s): Industrial management -- ResearchLOC classification: HD30.4 | S35 2019

Contents:

Part I - Building the foundation for research Part II - The design of business research Part III - Measurement Part IV - Collect, prepare and examine the data Part V - Analyze and interpret data Part VI - Stage 5 : Report the research Part VII - Research project overview

Summary: The Thirteenth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough and current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes ( 4 )
Comments ( 0 )
Images

Item type	Current location	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Book	Cavite State University - CCAT Campus	Book	GCS	CIR HD30.4 S35 2019 (Browse shelf)	1 copy	Available		R0012259

Browsing Cavite State University - CCAT Campus shelves, Shelving location: GCS, Collection: Book Close shelf browser

Previous								Next
Previous	338.4791 C773t 2010 Tourism : the business of travel /	338.4791 C773t 2010 Tourism : the business of travel /	CIR HB171.5 M36 1998 Principles of Economics /	CIR HD30.4 S35 2019 Business research methods /	CIR HD30.25 T47 2019 Quantitative techniques in business /	CIR HD4904.7 H86 2018 Human resources : planning and management /	CIR HD9980.5 S47 2018 Service marketing management /	Next

Includes bibliographical references and index.

The Thirteenth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough and current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

In English text.

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer