Retailing management / (Record no. 517)

MARC details
000 -LEADER
fixed length control field 03280nam a22003017a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231009031129.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210202b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071260534 (Reprint)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071106887 (alk.paper)
040 ## - CATALOGING SOURCE
Original cataloging agency CvSU-CCAT Campus Library.
Language of cataloging English.
Transcribing agency CvSU-CCAT Campus Library
Description conventions rda.
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number CIR HF 5429
Item number L48 2007
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Item number L579r 2007
Edition number 20
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Levy, Michael, author.
9 (RLIN) 1563
245 ## - TITLE STATEMENT
Title Retailing management /
Statement of responsibility, etc. Michael Levy, Barton A. Weitz.
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 658 page :
Other physical details illustrations ;
Dimensions 29 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Table of contents :<br/><br/>Introduction to the world of retailing --<br/>Types of retailers --<br/>Multichannel retailing --<br/>Customer buying behavior --<br/>Retail market strategy --<br/>Financial strategy --<br/>Retail locations --<br/>Retail site location --<br/>Human resource management --<br/>Information systems and supply chain management --<br/>Customer relationship management --<br/>Managing merchandise assortments --<br/>Merchandise planning systems --<br/>Buying merchandise --<br/>Retail pricing --<br/>Retail communication mix --<br/>Managing the store --<br/>Store layout, design, and visual merchandising --<br/>Customer service.
520 ## - SUMMARY, ETC.
Summary, etc. Known for its strategic look at retailing and current coverage, this new 6th edition continues to be organized around a model of strategic decision-making. One of the major advantages of the Levy/Weitz approach is the text's readability, organization, and its emphasis on how students can come to grips with real retailing issues and be able to solve problems. The text's logical organization around a decision-making process allows readers to learn about the process of strategic decisions first before moving on to decision implementation. The implementation decisions are broken down into merchandise management decisions and store management decisions, just as they would be in a real retailing setting. The text provides a balanced treatment of strategic, "how to," and conceptual material, in a highly readable and interesting format.The sixth edition continues its cutting edge coverage on the latest topics and developments in retailing including globalization, customer relationship management programs, multi-channel retailing, supply chain management, and the use of the Internet to improve operating efficiencies and customer service. Students indicate that this text is a "good read" because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye-catching design and layout. Retailing is a high tech, global, growth industry that provides challenging and rewarding career opportunities for college graduates. This book and its corresponding tools and exercises were written to expose students to the excitement of retailing and prepare them for a career in retailing and related fields.
546 ## - LANGUAGE NOTE
Language note In English text.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade
Form subdivision Management.
9 (RLIN) 380
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade.
9 (RLIN) 1564
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Weitz, Barton A., author.
9 (RLIN) 1565
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Edition Sixth edition.
Classification part HF 5429 L48 2007
Call number prefix CIR
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Full call number Barcode Date last seen Copy number Price effective from Koha item type Total Checkouts Date last checked out
    Library of Congress Classification     Book Cavite State University - CCAT Campus Cavite State University - CCAT Campus GCS 07/11/2007 Purchased GCS CIR HF 5429 L48 2007 R0008599 10/15/2025 c.1 02/02/2021 Book    
    Library of Congress Classification     Book Cavite State University - CCAT Campus Cavite State University - CCAT Campus GCS 12/08/2008 Purchased GCS CIR CIR HF 5429 L48 2007 R0009047 10/15/2025 c.2 02/02/2021 Book 1 03/16/2025