| 000 -LEADER |
|---|
| fixed length control field |
01762nam a22002537a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20231009035013.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
210125b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786214270194 |
| 040 ## - CATALOGING SOURCE |
|---|
| Language of cataloging |
English |
| Transcribing agency |
CvSU-CCAT Campus Library |
| Description conventions |
rda. |
| Original cataloging agency |
CvSU-CCAT Campus Library. |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
F HF 5438.25 |
| Item number |
S47 2018 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
F 658.85 |
| Item number |
Se68p 2018 |
| Edition number |
20 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Serrano, Angelita Ong Camilar, author. |
| 9 (RLIN) |
1257 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Professional selling / |
| Statement of responsibility, etc. |
Angelita Ong Camilar-Serrano. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Manila : |
| Name of publisher, distributor, etc. |
Unlimited Books Library Services & Publishing, Inc. |
| Date of publication, distribution, etc. |
c2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
x, 296 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
25 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references.<br/> |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Ch.1 Professional selling overview Ch.2 Trust and sales ethics Ch.3 Commination skills in selling Ch.4 Knowing buyers Ch.5 Prospecting and preparing for sales dialogue Ch.6 Sales dialogue and presentation planning Ch.7 Dealing sales resistance and earning commitment Ch.8 Intensifying customer relationships Bibliography Webliography |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
The purpose of this book is to present professional selling in a very different context compared in the past. From merely a monologue manner of selling to an active way of sales dialogue between the buyer and the seller, the book will overcome the negative stereotypes of sales people. The role of professional seller in value creation, communication and delivery of goods and services in addition to customer relationship building and management will also be emphasized as well as the new selling trend, concepts case studies. |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
In English text. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Selling. |
| 9 (RLIN) |
407 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
| Classification part |
HF 5438.25 S47 2018 |
| Call number prefix |
F |
| Source of classification or shelving scheme |
|
