| 000 -LEADER |
|---|
| fixed length control field |
01616nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230323033113.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
230323b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781774634622 (paperback) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CvSU-CCAT Campus Library. |
| Transcribing agency |
CvSU-CCAT Campus Library. |
| Description conventions |
rda. |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English. |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
TX 911.3.M3 |
| Item number |
F45 2020 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Feiertag, Howard, author. |
| 9 (RLIN) |
7442 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Hospitality sales and marketing : |
| Remainder of title |
an evolutionary journey with Howard Feiertag / |
| Statement of responsibility, etc. |
Howard Feiertag. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Canada : |
| Name of publisher, distributor, etc. |
Apple Academic Press, Inc.; CRC Press : |
| Date of publication, distribution, etc. |
c2020. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiv, 683 pages ; |
| Dimensions |
24 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1 General managers' involvement with sales<br/>2 Developing leads and prospects for hospitality sales<br/>3 The working of a hotel property sales operation<br/>4 Techniques for increasing sales<br/>5 Working with group markets<br/>6 The travel agent and the leisure travel market<br/>7 Sales planning and sales calls<br/>8 Hospitality sales training<br/>9 The negotiation process in sales<br/>10 Attributes of successful salespersons<br/>11 Helpful tips for hotel sales staff<br/>12 Action plans for marketing and sales<br/>13 Working on contracts for groups<br/>14 Everyone at a property is involved in sales<br/>15 A professional approach to hospitality sales along with networking<br/>16 Understanding the features of your product, especially F&B<br/>17 HR in connection with sales staff employment |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Accession number |
13140 |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
In English text. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry |
| General subdivision |
Marketing. |
| 9 (RLIN) |
5090 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
| Classification part |
TX 911.3.M3 F45 2020 |
| Call number prefix |
CIR |
