Retailing / (Record no. 164)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02500nam a22002897a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210723004822.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 201216b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789762113041 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | English |
| Transcribing agency | CvSU-CCAT Campus Library |
| Description conventions | rda. |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5429 |
| Item number | L46 2018 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lennora Putit, author. |
| 9 (RLIN) | 408 |
| 245 ## - TITLE STATEMENT | |
| Title | Retailing / |
| Statement of responsibility, etc. | Lennora Putit, Nur Shahrulliza Muhammad, Zarith Delaila Abd Aziz. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | First edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | UK, Malaysia : |
| Name of publisher, distributor, etc. | Oxford University Press, Oxford Publishing (Malaysia), |
| Date of publication, distribution, etc. | c2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 328 pages : |
| Other physical details | illustrations (some color) ; |
| Dimensions | 25 cm. |
| 490 ## - SERIES STATEMENT | |
| Series statement | Oxford Revision Series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1 - Retailing overview 2 - Category of retailers 3 - Understanding retail customers 4 - Analyzing retail competition 5 - Retail channel behaviour 6 - Legal and ethical behaviour 7 - Market selection and retail location 8 - Merchandise buying and handling 9 - Retail pricing 10 - Retail promotion 11 - Store layout and design 12 - Customer service and retail selling 13 - managing retail employees 14 - Building a career in retailing |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Engaging in retailing is part and parcel of every consumer’s routine chores. These activities range from shopping for household merchandise or even basic financial services such as getting an insurance or credit card via conational brick-and-mortar retail business or the pay-per-click online retail businesses. In essence, retailing involves the process of selling and buying of goods/or services between a seller (in this case, retailer) and a buyer for the latter’s own individual or household consumption. It also involves the final transaction process in the supply chain management of goods being delivered to door steps for consumer’s needs.<br/>This book provides an insight the basic concepts of retailing and how these concepts can be applied in an actual retail business environment. Readers should be able to achieve three essential learning outcomes; understand the important concepts and principles of retailing, explain these concepts by analysing relevant business functions, and apply the necessary knowledge in an actual retail career or business environment.<br/> |
| 546 ## - LANGUAGE NOTE | |
| Language note | In English text. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Retail trade. |
| 9 (RLIN) | 1564 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Nur Shahrulliza Muhammad, author. |
| 9 (RLIN) | 2940 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zarith Delaila Abd Aziz, author. |
| 9 (RLIN) | 2941 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Classification part | HF5429 L46 2018 |
| Source of classification or shelving scheme | Library of Congress Classification |
| Call number prefix | CIR |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Book | Cavite State University - CCAT Campus | Cavite State University - CCAT Campus | GCS | 12/16/2020 | Purchased | GCS | 1895.00 | 2 | 6 | CIR HF5429 L46 2018 | R0012202 | 10/15/2025 | 04/24/2024 | 1 copy | Book |