Gabay's copywriters' compendium : the definitive creative writer's guide /
Gabay, J. Jonathan, author.
Gabay's copywriters' compendium : the definitive creative writer's guide / J. Jonathan Gabay. - Oxford : Butterworth-Heinemann; Elsevier, c2007. - 709 pages : illustrations ; 23 cm
Includes bibliographical references and index.
In English text.
9780750683023
Advertising copy.
CIR HF 5825 / G33 2007
Gabay's copywriters' compendium : the definitive creative writer's guide / J. Jonathan Gabay. - Oxford : Butterworth-Heinemann; Elsevier, c2007. - 709 pages : illustrations ; 23 cm
Includes bibliographical references and index.
In English text.
9780750683023
Advertising copy.
CIR HF 5825 / G33 2007