Vizconde, Angelie Marie l., author.

Heritage tourism / Angelie Marie L. Vizconde, Jefferson S. Marcelo, and Mark Angelo Q. Paraiso. - Manila : Edric Publishing House, c2021. - 77 pages : illustrations ; 25 cm.

Includes bibliography.

Chapter 1 : Introduction to heritage & tourism
Chapter 2 : Concepts of cultural tourism
Chapter 3 : Sustainability and heritage tourism
Chapter 4 : The festival life cycle and tourism strategies
Chapter 5 : Intangible heritage and its management
Chapter 6 : Branding and marketing heritage tourism
Chapter 7 : Principle for successful and sustainable cultural heritage tourism




In English text.

9786218179653


Heritage tourism.

F G 156.5 / V59 2021

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